Comments on: Blood, Wine and Marketing: Are You Chasing Your Market? http://www.jasonleister.com/blood-wine-and-marketing-are-you-chasing-your-market/ Direct Response Copywriter Sun, 29 Jan 2012 09:18:38 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: bust fix http://www.jasonleister.com/blood-wine-and-marketing-are-you-chasing-your-market/comment-page-1/#comment-622 bust fix Sun, 11 Dec 2011 19:33:35 +0000 http://www.leistermg.com/?p=418#comment-622 <strong>We met with the man who :...</strong> Anson and the rest of the team Sounds like you are having an incredible experience. I am glad that Neuro has come in useful! Our thoughts and prayers are with you during the rest of your trip. RB... We met with the man who :…

Anson and the rest of the team Sounds like you are having an incredible experience. I am glad that Neuro has come in useful! Our thoughts and prayers are with you during the rest of your trip. RB…

]]> By: Dan Sherman http://www.jasonleister.com/blood-wine-and-marketing-are-you-chasing-your-market/comment-page-1/#comment-100 Dan Sherman Wed, 24 Mar 2010 00:25:58 +0000 http://www.leistermg.com/?p=418#comment-100 Another interesting example, although politically charged, is the approval ratings for the health care bill before and after it passed. Apparently the numbers flipped (wasn't really paying attention to the polls, so that's second hand). No one knows what they want, objectively. That's why someone will always be able to come along and lead them by the nose to wherever he wants them to go. Another interesting example, although politically charged, is the approval ratings for the health care bill before and after it passed. Apparently the numbers flipped (wasn't really paying attention to the polls, so that's second hand). No one knows what they want, objectively. That's why someone will always be able to come along and lead them by the nose to wherever he wants them to go.

]]> By: John C. A. Manley http://www.jasonleister.com/blood-wine-and-marketing-are-you-chasing-your-market/comment-page-1/#comment-97 John C. A. Manley Sat, 13 Mar 2010 19:20:51 +0000 http://www.leistermg.com/?p=418#comment-97 Funny. I was actually just saying to my wife yesterday, about a market I work in, "They really don't know what they want/need. They are relying on us to figure that out for them." In other words, what the market is already buying may just be what they've been told to buy or the best option they've known... but it's not really what they really want.<br><br>Also, I think, markets evolve and become ready for more sophisticated products. In the 1960s a show like "Star Trek" couldn't stay on the air. It was drowned by "Happy Days" and "Gilligan's Island." Today, a far more complex show like "LOST" is the stealing all the ratings. Funny. I was actually just saying to my wife yesterday, about a market I work in, “They really don't know what they want/need. They are relying on us to figure that out for them.” In other words, what the market is already buying may just be what they've been told to buy or the best option they've known… but it's not really what they really want.

Also, I think, markets evolve and become ready for more sophisticated products. In the 1960s a show like “Star Trek” couldn't stay on the air. It was drowned by “Happy Days” and “Gilligan's Island.” Today, a far more complex show like “LOST” is the stealing all the ratings.

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